# WABA (WhatsApp Business Account)

> A WABA is the WhatsApp Business Account in Meta that holds a business's API phone numbers, message templates, messaging limits and billing.

Canonical: https://heykiko.io/glossary/waba
Last updated: 2026-11-05

## What it means

It sits inside a Meta business portfolio. Templates are approved per WABA, and Meta bills the WABA's payment method for messages.

## Related

- [WhatsApp Business API](https://heykiko.io/glossary/whatsapp-business-api)
- [Template message](https://heykiko.io/glossary/template-message)
- [Full glossary](https://heykiko.io/glossary)