AI chatbot ROI calculator
Work out how much of your team's time an AI agent could save each month, and what's left after paying for it. Use your own numbers: how many conversations you get, how long each takes and what an hour costs.
Updated 5 November 2026
On your website, WhatsApp and Telegram together.
Your own estimate. A good start is the share of questions your website already answers.
$1,000a month
50 hours of your team's time
- Conversations Kiko finishes50% of 1,000500
- HeyKiko planGrowth, for about 4,000 AI replies$119
- Saved after the planEach month$881
Monthly prices before tax. Meta's own WhatsApp message fees are separate, and bookings or sales won after hours aren't counted.
How it's worked out
- Conversations Kiko finishes = your conversations × the share you chose.
- Hours saved = those conversations × your minutes each ÷ 60.
- Staff time saved = hours saved × the cost of an hour.
- The plan is the smallest HeyKiko plan whose monthly AI credits cover about 4 AI replies for every conversation, read from today's prices.
- Saved after the plan = staff time saved − the plan's monthly price.
Choosing your numbers
- Conversations a month
Count the chats, WhatsApp threads and Telegram messages your team answered last month. A conversation is one customer's back-and-forth, not each message.
- Minutes per conversation
Time a few real ones, including looking things up and writing the reply. Five to ten minutes is common for simple questions; complaints take longer.
- Cost of an hour
Pay plus what it costs to employ someone, for the person who answers today. If that's you, use what your time is worth.
- Share Kiko could finish
Start with the share of questions your website and documents already answer. During the free trial, the hand-off page shows how many chats really needed a person, and why.
What it leaves out
- What you gain after hours
Bookings, sales and leads from chats answered at night or at weekends aren't counted, so the return is usually higher than shown.
Lead capture - WhatsApp's own fees
Meta bills your WhatsApp account for messages separately from HeyKiko.
WhatsApp API cost calculator - Your set-up time
Adding your website and documents, and checking answers in the Playground before you go live.
Test and tune your agent
Questions about chatbot ROI
Short answers before you decide.
Multiply the conversations an AI agent could finish without a person by the minutes each takes your team, convert to hours and multiply by what an hour costs. Then subtract the chatbot's price. This calculator does that with your own numbers.
It depends on how many of your customers' questions your website and documents already answer. Use your own estimate here, then check it in a free trial, where you can see which chats were handed to a person and why.
The smallest plan whose monthly AI credits cover about 4 AI replies for every conversation, the same rule as the plan finder on our pricing page. Every conversation is counted, because the AI answers first even when it hands off.
No. Meta bills your WhatsApp account directly for messages; our WhatsApp API cost calculator works those out by country.
Anything gained: bookings and sales from chats answered at night or at weekends, and leads captured from them. It also leaves out the time you spend setting the agent up and checking its answers.
Plans start at $29 a month, after a 14-day free trial with no card.
No. The calculator runs in your browser, and nothing you type is sent to HeyKiko.
Keep reading

Let Kiko take the next message
Train your agent on your website today, put it on WhatsApp, Telegram and your site, and watch the first conversations come in.
- No card needed
- Set up without code
- Cancel any time
